AI Insights · Timothy · October 2022
Top 5 Social Networking Apps in South Africa Q3 2022
Explore the performance metrics of the top 5 social networking apps in South Africa for Q3 2022, including weekly downloads, revenue, and active users.
In the third quarter of 2022, the top social networking applications in South Africa exhibited varied performance trends across weekly downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into the metrics for BIGO LIVE-Live Stream, Go Live, Grindr - Gay Dating & Chat, Life360: Find Friends & Family, Facebook, and Skype.
BIGO LIVE-Live Stream, Go Live experienced fluctuations in weekly revenue, peaking at around $12K in the first week of July and closing the quarter at approximately $3.8K. Weekly downloads remained relatively stable, averaging around 2.4K to 2.6K, while weekly active users hovered around 26K throughout the quarter.
Grindr - Gay Dating & Chat saw a consistent revenue trend, with a peak of about $8.9K at the end of June, and maintaining levels between $6.3K and $7.7K towards the end of September. Weekly downloads ranged from 1.3K to 1.6K, with active users showing a slight decline from around 55.8K in mid-July to approximately 50.9K by the end of September.
Life360: Find Friends & Family had a steady performance in weekly revenue, starting at approximately $5.2K and reaching around $5.8K by the end of the quarter. Downloads varied between 3.2K and 4.3K, while active users showed a positive trend, increasing from about 196.8K to over 210K.
Facebook maintained strong metrics, with weekly downloads peaking at over 180K in late August and ending the quarter with around 116K. Revenue fluctuated between $4.4K and $6.9K, and active users consistently rose from approximately 16.6M to over 18.1M.
Skype showed a stable revenue trend, averaging around $3.4K to $3.6K, with a brief dip to about $3K in early September. Weekly downloads remained consistent, fluctuating between 2.7K and 3.3K. Active users demonstrated a slight decline from approximately 48.4K to 44.9K by the end of the quarter.
For more detailed insights and data on these applications, visit Sensor Tower.